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How the BBC is approaching AI in projects

Laura Ellis is Head of Technology Forecasting at the BBC and a speaker at the APM Conference 2024, where she will address the question, ‘Where’s the value in people?’.

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Robert Chapman

The PRACI matrix: your blueprint for realisation of a project’s objectives

The PRACI matrix I developed is a simple yet effective means of communicating to project team members who is accountable and who is responsible for completing specific tasks while at the same time conveying to those: who are required to participate in their preparation; who will be consulted; and those that are simply to be informed.